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5 things to avoid on social media for business

In April and May this year Facebook introduced a number of changes. I’m not going to delve too deep into the changes themselves, but the general idea is that business pages and groups on Facebook and Instagram are going to see their organic reach decrease even further. This is because Facebook is becoming stricter about what types of content they show to their users.

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Georgia Swain
Tips to tell your story on Instagram Stories

Instagram stories are predicted to grow five times quicker than news feeds in 2019. If you think about it from a user’s point of view, it’s much easier to click through the stories that appear first at the top of your news feed than to spend lots of time scrolling through the news feed.

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Georgia Swain
9 social media trends to watch in 2019

Social media continues to play an increasingly large role in consumers’ lives. We log into Facebook and Instagram a staggering 11-15 times each day and spend an average of 20 minutes in each session. But the ways we engage with content are changing.

So what are the key trends to look out for in 2019? In no particular order…

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Georgia Swain